Posts

Socially speaking

I just read part of an article from yet another social media expert. That's right, part. Why? Because I could spend all my time reading peoples' expert advice, so filter by disregarding those that come with an invitation for a free seminar. That may seem arbitrary, but I tend not to trust advice from people who are pretending to give it free while actively tossing me a sales pitch. So as soon as I spotted the pitch, I quit reading and started to write a few thoughts of my own. The article actually touched on a sensitivity of mine. Social media in the corporate world. I am turned off by blatant advertising disguised as conversation in social media. I tell people to either engage in open, honest discussions about issues you're passionate about or, if you have something to sell, just buy a targeted ad on facebook or promote a video on YouTube or get some adsense. Lately I'm seeing a lot of local companies -- or principles of same -- following or friending media accou...

Slicing up billboard audiences

We've been seeing new digital billboards popping up along the city's busy thoroughfares and they're getting lots of attention from local and industry media. The safety concerns are obvious: as electronic billboards become more attractive, they become more distractive to commuters. That's common sense. The very idea of targeting the commuting public flies in the face of all traffic safety initiatives. And although some state laws are prohibiting animated, moving or flashing campaigns, the wholesale concept of taking drivers' attention from the task at hand is a dangerous one. On the other hand, the outdoor advertising market has been hit hard by the economic slowdown, so the outdoor industry is struggling to innovate. And in the digiboard, they've found some new life. But in claiming "more advertising opportunities", they're making a very thin slice of the audience even thinner. Now instead of knowing your image will appear on a busy highway 24...

VIDEO: Snow Plows vs Cars

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I always find myself quite irritable by January, I think because the cold, snow and ice are wearing on me. One of my biggest annoyances this time of year has to be cars left on curbs during and after snowfall. Perhaps a few more of these plow vs parked car instances will get people motivated to move their cars. click here to download

Mediacom vs. Sinclair - the public fight continues

Mediacom, the cable company, and Sinclair, the TV conglomerate, are fighting in public again, just as they did three years ago. Mediacom is claiming on their website that Sinclair is trying to gouge its cable TV customers by overcharging the provider for the right to include its affiliate stations in its cable line-up. A 3-year agreement between Mediacom and Sinclair ends December 31st and negotiations for a new agreement appear to have stalled over transmission consent fees. HOW MUCH ARE WE TALKING HERE? For a little perspective, on its website, Mediacom puts the demand amount at "millions", but neither party will provide a specific amount. AP reports puts the number of affected cable subscribers at 700,000 -- 400,000 of whom are in Iowa. Let's do some rough guesswork. If Sinclair is demanding Mediacom fork over $5 Million a year, that's about 60 cents per month per cable customer. $5 M divided by 700,000 divided by 12 months. If 100 non-premium channels each ch...

Santorum in Iowa

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In political circles, being seen in Iowa is synonymous with a Presidential bid. Arriving at the Clear Channel Radio studios in Des Moines cements that notion. When Former Pennsylvania Sen. Rick Santorum (R) sat down with Jan Mickelson (WHO Radio), the question had to be asked. [ Watch Windows Media ] Santorum also told a story of when he introduced the "Life Amendment" to No Child Left Behind and how he gained unwitting support from democrat Sen. Ted Kennedy. [ Watch Windows Media ] Few Presidential contenders escape the Mickelson program escape without being asked to defend their stance on abortion and whether Roe v Wade is settled law. [ Watch Windows Media ]

Minimum wage increase generates anti-Obama buzz

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Minimum wage is one of those touchy-feely Democratic issues that is supposed to take care of those who are mistreated by their thrifty employers, the same issue that is detested by Republicans, claiming it stifles small businesses and increases unemployment. But in discussions about minimum wage, you hear few pundits compare minimum wage to a nominal 3% inflation rate (see chart right, showing 29 years of minimum wage vs. the 3% inflation curve). In 2007, congress created the most recent amendment to the Fair Labor Standards Act that resulted in this month's wage boost, however some are blaming the current administration for hurting small businesses through an increase put in place before the election. If you look at minimum wage since 1980 -- when conservative Republican Ronald Reagan was elected President -- and plot where it should have tracked (through conservative economic incentives designed to produce growth in American industry), it always seems to trail inflation and ec...

2009 Fair acts: Firefall, Headeast & Pure Prairie League

It's wanting to see shows like these that make me feel both old and nostalgic at the same time. See you old-timers there! 2009 Iowa state Fair, Budweiser Stage sponsored by ABC5: - Firefall, Thu & Fri (Aug 13 & 14) @ 7:30 & 9:30 - Headeast, Sat & Sun (Aug 15 & 16) @ 7:30 & 9:30 - Pure Prairie League, Mon & Tue (Aug 18 & 18) @ 7:30 & 9:30