Realty Market: Local broadcaster paints positive picture of Midwest real estate market, citing "new report"
If you watched the news on Channel 13 last night, you saw Erin Kiernan give the glowing housing numbers. She said Midwest sales figures "jumped 10%" compared to an 8% increase nationally. Kiernan also reported that prices increased by a percentage point and that the National Association of Realtors attributed the "spike in sales" to the $8,000 federal tax credit. The story never mentioned the author of the real estate report, but it's fair to assume the figures were carefully crafted by the N.A.R., a national group that represents real estate professionals, and then regurgitated on the late news. Localize! Journalists are often encouraged to put a local angle to national stories to make them more relevant to audiences. In this case, however, no such work was done. In fact, had 10 minutes been invested in some basic research, we'd have learned that things aren't so bright in the metro, where average February sales are off 15.5% from last year and the tota...