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Showing posts from February 28, 2010

Socially speaking

I just read part of an article from yet another social media expert. That's right, part. Why? Because I could spend all my time reading peoples' expert advice, so filter by disregarding those that come with an invitation for a free seminar. That may seem arbitrary, but I tend not to trust advice from people who are pretending to give it free while actively tossing me a sales pitch. So as soon as I spotted the pitch, I quit reading and started to write a few thoughts of my own. The article actually touched on a sensitivity of mine. Social media in the corporate world. I am turned off by blatant advertising disguised as conversation in social media. I tell people to either engage in open, honest discussions about issues you're passionate about or, if you have something to sell, just buy a targeted ad on facebook or promote a video on YouTube or get some adsense. Lately I'm seeing a lot of local companies -- or principles of same -- following or friending media accou